The Net Zero Business Podcast: Can offsetting drive your Net Zero programme?
- Matteo Deidda
- Mar 26
- 1 min read
Updated: Mar 28

Matteo Deidda takes a seat on Liv’s yellow bench.
"Offsetting is often described as a distraction from decarbonisation, or, worse, a scam or greenwash. At best, organisations often say "we will concentrate on carbon reductions first and only offset what we can't get rid of." But what if we've got it all wrong? Can 100% offsetting drive your Net Zero programme by acting as an internal carbon tax? Matteo Deidda of Tide, the all-in-one finance platform with a customer base of 1.5 million small and medium size businesses (SMEs) explains all. Here's what we discuss:
Tide's three Net Zero pledges
The benefits of investing in 100% carbon removals up front
Pros and cons of different forms of carbon removal
Why Tide has chosen biochar as a carbon removal mechanism
Decarbonising the fintech sector
Supporting SME customers in their decarbonisation efforts
The importance of data in the age of AI"



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